OMODA & JAECOO’s Mass-Produced AI Smart Cockpit to Make Its Southeast Asia Debut
From instantly activated smart assistants to precisely personalized content recommendations, from AI tools that efficiently handle daily tasks to customized lifestyle services, AI is quietly reshaping everyday life. “Being understood, being adapted to, and being proactively served” are becoming the new norm in the digital era. However, when people turn their attention to the mobility space where they spend hours every day, in-vehicle interaction remains largely at the early stage of “command-based responses”: requiring precise phrases, executing tasks only once, and lacking understanding of user habits. This creates a clear gap compared with the seamless intelligent experiences people have already embraced in daily life.
As AI continues to penetrate every aspect of living, the automobile — the “third space” beyond the home and office — is undergoing a fundamental transformation from the inside out. The relationship between human and cars is evolving from a one-way interaction of “user and tool” toward a two-way partnership of “human and companion.” This transformation is becoming the core battleground for the next phase of competition in the global automotive industry. The first brand to roll out genuine AI capabilities on mass-produced smart cockpits will set the benchmark for next-generation mobility experiences.
During the first half of the new energy vehicle era, OMODA & JAECOO leveraged its SHS(Super Hybrid System) to deliver super high performance, super low energy consumption, and super long combined range. With strong product capabilities, the brand achieved rapid growth across multiple young global markets, emerging as a leading force in the new energy segment and fulfilling its commitment to “Co-Create A Beautiful Life With Young People.” From the UK to Poland, OMODA & JAECOO topped local plug-in hybrid vehicle (PHEV) brand sales rankings in June. In Brazil, the OMODA 5 SHS-H became the best-selling HEV model that month, while the JAECOO 7 SHS-P claimed third place in PHEV SUV sales for June.
As the automotive industry enters the second half of intelligent transformation, OMODA & JAECOO is once again taking the lead by officially launching its Dual Super Strategy Upgrade. Building upon the technological foundation of the SHS , the brand introduces the Super Intelligent System, leveraging AI technology to redefine cockpit experiences and continue its technology-driven leadership in the intelligent mobility era.
On July 27, OMODA & JAECOO will host the global debut of its Super AI Cockpit at “Super AI Night” in Indonesia, extending everyday smart experiences into mobility scenes and leading the industry’s technological iteration once again.
The upcoming Super AI Cockpit utilizes top global large language models as its technical foundation and leverages an Agentic AI architecture. It breaks away from the rigid “command-response” logic of traditional infotainment systems, achieving a generational leap from “following commands” to “understanding intent.” Tailored to linguistic habits and lifestyles across diverse global markets, the cockpit will also undergo deep localization, creating a scalable, customizable, and dedicated smart space centered around young users’ commuting, entertainment, and social needs—making the vehicle grow more intuitive with every drive.
Choosing Indonesia as the first global launch market reflects both strategic insight and global vision. Indonesia’s young demographic structure and mature digital lifestyle ecosystem strongly align with OMODA & JAECOO’s focus on global young consumers, while also serving as a key starting point for the brand’s worldwide intelligent mobility strategy. At the launch event, media representatives, industry leaders, and partners from ASEAN, the Middle East, and other global markets will gather to witness the beginning of the mass-production era of AI smart cockpits. From this milestone, the intelligent solution will gradually expand into more markets around the world.
From redefining driving experiences through hybrid technology to reshaping cockpit interaction through AI, OMODA & JAECOO has consistently remained at the forefront of technological innovation in global young markets. As the wave of AI-driven transformation reaches the mobility sector, what new experiences will the first mass-produced AI smart cockpit bring? What future mobility possibilities will be unlocked by the comprehensive evolution of the Dual Super Strategy?On July 27 in Indonesia, the answers will be revealed. Stay tuned.